Pallavi Mishra

Dr. Pallavi Mishra is a seasoned banking professional with over ten years of diverse experience across both private sector and public sector banks. Her career has been marked by a deep commitment to customer satisfaction, operational excellence, and strategic marketing in the financial services sector.

She earned her Doctorate in Marketing from KIIT University, where her research focused on contemporary challenges and innovations in the fields of marketing, banking, and the retailing industry. Her academic insights have significantly complemented her practical expertise, allowing her to bridge theoretical knowledge with real-world applications effectively.

In 2024, she was honored as the Best Employee in Customer Retention by Punjab National Bank, a testament to her outstanding contribution in strengthening client relationships and enhancing customer loyalty through innovative engagement strategies.

Dr. Mishra’s areas of research and professional interest include:

• Marketing strategies in banking and retail
• Customer relationship management
• Digital transformation in the banking sector
• Consumer behavior and service innovation

With her strong academic background and practical exposure, Dr. Pallavi Mishra continues to contribute meaningfully to the evolving landscape of financial services and marketing.