4th National Business Analytics Konclave
Theme: Building a Sustainable Inclusive Future: Industrial Challenges & Opportunities in Analytics
August 19, 2023
Introduction:
Panel Discussions
Business transformations with the adoption of analytics
Business transformations with the adoption of analytics have become crucial in today’s data-driven world. With the rapid advancement in technology and the increasing amount of data being generated, businesses are using analytics to gain valuable insights and drive growth. According to a recent report by Gartner, the global business analytics market is expected to reach $97.3 billion by 2026, growing at a CAGR of 7.9%. This growth is driven by the increasing demand for data-driven decision-making across industries. Analytics is being used by businesses to optimize their operations, improve customer experience, and drive innovation. For example, in the retail industry, analytics is being used to personalize the customer experience, optimize inventory management, and improve supply chain efficiency. In the healthcare industry, analytics is being used to improve patient outcomes, reduce costs, and enhance clinical decision-making.
The adoption of analytics has also led to the emergence of new business models and revenue streams. For example, businesses are using analytics to create data-driven products and services, such as personalized recommendations and predictive maintenance. However, the adoption of analytics also comes with its own set of challenges. One of the major challenges is the lack of skilled professionals who can effectively use analytics tools and techniques. Another challenge is data privacy and security, as businesses need to ensure that sensitive data is protected and used ethically. The adoption of analytics is a critical component of business transformation in today’s data-driven world. With the right tools and expertise, businesses can leverage analytics to gain valuable insights, drive growth, and create new business models. Thank you for being a part of this important conversation. We look forward to a fruitful and engaging discussion
Topic
- Introduction to Data Science and Analytics: This workshop can cover the basics of data science and analytics, including data collection, data cleaning, data exploration, and data visualization.
- Machine Learning Techniques: This workshop can focus on machine learning techniques such as regression, clustering, classification, and neural networks, and how they can be applied to business problems.
- Predictive Analytics: This workshop can cover predictive modeling techniques such as time series forecasting, decision trees, and random forests, and how they can be used to predict future trends and outcomes.
- Text Analytics and Natural Language Processing: This workshop can focus on techniques for analyzing unstructured data such as text, including sentiment analysis, topic modeling, and named entity recognition.
- Big Data Analytics: This workshop can cover techniques for processing and analyzing large datasets, including distributed computing and cloud-based solutions.
- Marketing Analytics: This workshop can cover how analytics can be used to optimize marketing campaigns, including customer segmentation, lead scoring, and churn prediction.
- Operations Analytics: This workshop can focus on how analytics can be used to optimize operational efficiency, including inventory management, production planning, and supply chain optimization.
- Human Resources Analytics: This workshop can focus on how data analytics can be used to drive better decision-making in the field of human resources. It can cover topics such as talent acquisition, employee engagement, and performance management.
- Financial Analytics: This workshop can focus on the application of analytics techniques in the finance industry. It can cover topics such as financial forecasting, risk management, and portfolio optimization.
- Data Ethics and Governance: This workshop can focus on the ethical and legal considerations involved in collecting, storing, and using data, including issues of privacy, security, and bias.
Who should attend?
Students having an inclination towards marketing must look forward to be a part of the conclave and benefit from the discussions and interaction with the Industry experts. It is also an opportunity to test their marketing acumen by participating in the business contests.
Industry Experts shall share this platform with other stalwarts from industry as well as academia to discuss and debate on diverse issues concerning the future of Business Analytics. It is also opportuni- ty for them to interact with the young minds to get a fresh perspective on various aspects of Indian marketing scenario.
Academicians can utilise the conclave to share their thoughts on the future of Indian marketing world with participants from industry as well as with students.