Dr. Priti Ranjan Sahoo, Associate Professor (II), KIIT School of Management, chaired the Marketing technical session at the International Conference on Sustainable Business: Revisiting Management Practices (ICSBRMP-2021) organized by Faculty of Management & Commerce, Manipal University Jaipur.

At the beginning of the session, Dr. Sahoo delivered a Keynote address on the theme “Human Centric Marketing on the face of Pandemic.” During the session, 22 researchers from several National and International Universities of repute presented their research papers.

Prof. Neharika Vohra, Vice-Chancellor, Delhi Skill & Entrepreneurship University & Professor IIM, Ahmedabad, delivered the Keynote address at the Inaugural Ceremony. Prof. Anand Kumar Jaiswal, Chair – Marketing Area, IIM, Ahmedabad, delivered the Keynote address at the Valedictory Ceremony.